Seasonal Ideas
Each Season Holds New Opportunities Seasonal marketing is the practice of adapting your usual marketing plan to the current time of year. For example, you might change these marketing aspects:
Color scheme: You might use pastels for spring and turn to vivid oranges, yellows and red for fall. You might want to pick a promotional product that comes in assorted colors. For example, if your company is planning a summer barbeque, you might pick a fun red and blue stadium cup, with a 1 color white imprint of your logo.
Marketing images: you might incorporate some flags or fireworks for the 4th of July with your logo or incorporate hearts and cupid for Valentine's day.
Marketing Messages: You might use timely slogans around your brand. For example you could use a message of gratitude around Thanksgiving or silly slogans for April Fool's Day. Seasonal Marketing is a way to create connections with others and generate excitement about your brand.